Cascadia Poetry Festival 8
Design Brief: Cascadia Poetry Festival 8
Objective: Develop a cohesive branding strategy for the Cascadia Poetry Festival 8 that spans multiple channels, including web, email, print, and social media. This branding will promote the event and facilitate workshop registration, while integrating the theme of the featured book launch, Cascadian Zen Volume 2. The design will incorporate elements from the previous year’s logo to maintain brand recognition and will draw upon the color palette of artist Morris Graves, whose work is prominently featured on the book cover.
Client: Paul E. Nelson, Cascadia Poetics LAB, Seattle, WA
Timeline: September 29, 2023 - October 24, 2024
Collateral: Logo design, Web Banners, Event web pages, Social Media Tile, Poster, Bookmark, Gold Pass