Baltimore Motorcycle Collective

 

Client: Ethan Pritchard, Baltimore Motorcycle Collective, Baltimore, MD

Timeline: July 2018

Format: 8.5 x 11 poster, and mural

Overview: Concept poster and mural design for a DIY motorcycle workshop and community space.

Design Approach: The poster uses Bauhaus-inspired typography, geometric forms, and a tilted photograph of a stripped-down motorcycle to convey motion, industrial energy, and hands-on making. The exposed, partially disassembled bike functions as a visual metaphor for the Collective itself—a place where motorcycles are actively worked on, repaired, and rebuilt by their owners. Rather than presenting a polished machine, the imagery emphasizes process, openness, and mechanical learning.

The mural concept reinterprets the poster for a large-scale, landscape format, simplifying the motorcycle into a bold silhouette that reads clearly at a distance. Geometric shapes and a Bauhaus-inspired palette of aqua, red-orange, and grey maintain continuity between print and environmental applications while reinforcing the Collective’s utilitarian, workshop-driven identity.

Additional Collateral: mural design concept

 

 
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